Early Stage · Pre-Funding

Help us build this,
from the ground up.

We're a Roseburg family in the earliest days of bringing Umpqua Adventure Park to life. We're not asking for money today — we're asking if you'd want to back this when the time comes, so we can plan a real budget around the answer.

No spin. Here's the honest picture.

A lot of pitches show you the finish line. Before you decide whether you'd back us, we want you to see exactly where we are on the journey — including everything we haven't figured out yet.

Park concept & vision

Solid

Five fully-themed zones, age ranges, and core experiences are defined. Anchor concepts have been pressure-tested with the community.

Community survey

Live

Actively collecting responses on attractions, pricing tolerance, and visit frequency. Data is shaping every decision below.

SBDC research

In Progress

Roseburg Small Business Development Center is producing market research and financial modeling support. Findings expected soon.

Business plan

In Revision

First draft exists. Will be refined once SBDC research and community pledge data are in hand — both inputs change the numbers.

Venue / lease

Scouting

Evaluating 6,000–10,000 sq ft retail and flex spaces in the Roseburg area. No site selected yet.

Vendors & suppliers

Researching

Targeting only vendors with current safety certifications (ASTM, IPEMA, or equivalent) for play structures, theming, and STEAM equipment. This is not a DIY project — every attraction will be professionally built, installed, and rated. No contracts signed yet.

Founder capital

In Progress

Our family is actively assembling our own contribution. Final amount depends on the financing structure we end up choosing.

Outside funding

Not Yet

No outside capital raised. Right now we're gathering non-binding community pledges to size the gap between our capital and total build cost.

To be clear: we're not taking money today, accepting donations, or selling securities. We're gathering signal — names of people who'd consider supporting this when we're ready to formally raise. Your pledge below is non-binding and creates no commitment for either of us.

A Roseburg family
building it for our own kids.

We have three kids — ages 2, 5, and 9 — and we live right here in Roseburg. And like a lot of families in this town, when the weather turns or the energy at home goes sideways, we run out of options fast. Anything indoor and built for kids means at least an hour in the car.

"We're not building this for Roseburg. We're building it with Roseburg — for our kids, our neighbors' kids, and the next batch of families who move here."

Every conversation we've had — at the grocery store, at the park, with teachers and grandparents, and through the community survey — points to the same thing. There's a real, daily need here, and almost everyone we talk to has been waiting for someone to fill it.

That's why we're starting with listening, and with transparency. We don't want to overpromise or build the wrong thing. We want to build something exciting, needed, and unmistakably ours.

— The founding family, Roseburg, Oregon

Why this matters for Roseburg.

Roseburg has a young family demographic, year-round rainy days, and a real shortage of dedicated indoor places for kids. Here's what the survey responses and conversations keep telling us.

  • 01

    The nearest comparable park is 60+ miles away

    Families currently drive to Eugene, Medford, or further for a real indoor play experience. That's gas, time, and one-day trips that get skipped entirely.

  • 02

    Rainy-day demand is year-round, not seasonal

    Roseburg averages around 160 wet days a year. Restless kids and indoor cabin-fever weekends are a constant — not a niche.

  • 03

    Every birthday party deserves a real venue

    Local families currently rent church halls, libraries, or trek out of town for kids' birthdays. A dedicated party suite would fill a recurring, predictable need.

  • 04

    The I-5 corridor brings outside families in

    Roseburg sits on a busy north-south highway. A regional attraction draws families from Sutherlin, Myrtle Creek, and the broader area on weekends.

  • 05

    The community is asking for it

    The survey and the everyday conversations have been almost unanimous: families here want this, would visit, and would refer it to other families.

Five themed zones — our complete vision.

This is the full picture of what we want Umpqua Adventure Park to become. Realistically, we'll phase the build — opening with the highest-demand zones first, adding the rest as funding, space, and demand allow. Every attraction will be built by certified, safety-rated vendors.

ZONE 01

Toddler Play Zone

Fully gated, shoes-off soft play for ages 2–5. Cushioned slides, crawl-throughs, and soft climbers with light dino-themed accents.

ZONE 02

Multi-Level Climbing Structure

Multi-tier indoor climber with rope bridges, cargo netting, tunnels, and slides. Potentially treehouse-styled with light forest-inspired accents.

ZONE 03

Dual-Lane Ninja Course

Two parallel ninja-style obstacle lanes for head-to-head racing with safety-rated obstacles — or an alternative proprietary interactive course concept a vendor has proposed. Final pick depends on budget and best fit for older kids.

+ MORE

A few surprises.

A handful of additional unique attractions we're vetting privately — kept under wraps so first-time visitors are genuinely surprised. Some ideas are too good to broadcast.

Our working build budget.

We currently estimate the total build at $400K–$450K. Our family is contributing our own capital alongside SBA or similar financing, and we're sizing the community pledge + outside investment piece at roughly $200K–$250K. These are working numbers and will firm up once the SBDC research is in hand.

Where the total build budget goes

Build-out, permits & site prep

~$140K · 33%

Tenant improvements on the leased space, electrical, plumbing, HVAC adjustments, code compliance, permits.

Play structures & attractions

~$170K · 40%

Sourced exclusively from certified, safety-rated manufacturers. Phased into the budget by priority, demand, and available capital — with additional unique attractions held back for future phases.

Theming, art & lighting

~$30K · 7%

Custom murals, faux-bark wraps, and ambient lighting — the things that make each zone feel like its own world.

FF&E + café equipment

~$25K · 6%

Lounge seating for parents, party-suite furniture, coffee + snack equipment, signage.

Working capital (first 60–90 days)

~$20K · 4.5%

Payroll, utilities, and operating reserve to cover the first months while traffic ramps up.

POS, safety & ops tech

~$15K · 3.5%

Ticketing system, waiver kiosks, cameras, first-aid supplies, safety equipment, wifi infrastructure.

Pre-launch marketing

~$15K · 3.5%

Website build-out, opening-day campaign, local press, photography, founding-member promotion.

Insurance, legal & licensing

~$10K · 2.5%

Liability insurance, business formation, attorney review of leases and waivers, licensing.

Working total build budget
$400K–$450K

How we plan to fund it

A rough working split between our own capital, financing, and the community ask.

Founder capital + SBA / other financing

~$175K–$225K

Our family's own contribution combined with traditional small-business financing instruments.

Total build target
$400K–$450K
These ranges are intentionally wide because we haven't yet locked a venue or vendor quotes. The final split, timing, and instruments — equity, convertible note, revenue share, founders' loan, SBA — will be defined once SBDC research and community pledge data are in hand. We'll publish the final structure before any formal raise opens.

The honest list of what could go wrong.

We'd rather show you these now than gloss over them. Every risk has something we're actively doing to reduce it.

Risk 01

We're early — no venue, no funding locked

This means timelines aren't fixed. Anything that depends on the right space being available is dependent on us finding it.

What we're doing: Actively scouting in Roseburg now; pledge data + SBDC research will tighten the timeline and the financing plan before we commit to a lease.

Risk 02

First-time owner-operators

This is our first venture of this size. We don't have a track record running an entertainment business.

What we're doing: Working with SBDC, talking to operators of similar parks in other markets, surrounding ourselves with advisors who've built and run small businesses in southern Oregon.

Risk 03

Single-location concentration

One park, one local market. A bad winter, a roof leak, or a regional downturn hits all our revenue at once.

What we're doing: Diversifying revenue across daily play, parties, school groups, summer camps, and seasonal events so no single channel is critical. Building a working-capital reserve in the budget.

Risk 04

Cost overruns during build-out

Construction always finds surprises. A $400K–$450K target can drift up by 10–20% without careful management.

What we're doing: Phasing the build so the highest-demand zones open first; getting multiple quotes; holding a contingency line in the final budget once vendor pricing is locked.

Risk 05

Demand softer than the survey suggests

Surveys often overstate how often people actually show up. Real-world visit frequency may run below the responses.

What we're doing: Pressure-testing assumptions through SBDC research, modeling break-even at conservative attendance, and validating with the community pledge data on this page.

Risk 06

Operating costs higher than modeled

Insurance, utilities, staff hours, and maintenance for indoor active play can all run hotter than estimates.

What we're doing: Comparable-operator benchmarking through SBDC; budgeting conservatively; designing the layout for efficient staffing.

Tell us if you'd back this.

Whether you'd consider a small investment, just want to be a paying customer when we open, or have an idea for how to help — we want to hear from you.

This is non-binding.

We are not accepting money, donations, or investment commitments through this form. Nothing you submit here creates a legal or financial obligation for either party. We're gathering names and interest levels so we can plan a realistic budget and reach back out when we're ready to formally raise — at which point you'd be free to opt in, out, or change your mind.

🌲 Thank you — we've got your pledge. We'll be in touch as the plan firms up.

Rather have a conversation?

Email is the best way to reach us right now. We read every message and reply personally.